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Policies & Ethics
The Coaching Academy Blog - 30 May 2025
Have you ever wondered what truly drives your clients? How do they communicate? What barriers may be holding them back? If these questions resonate with you, DISC profiling may just be the tool you’ve been looking for. Whether you’re an established coach or just starting in the field, understanding DISC can elevate your practice, help you unlock the people puzzle and foster meaningful transformation.
What Is DISC Profiling and How Can Coaches Use It?
DISC profiling is a behavioural assessment tool that helps individuals understand personality traits, communication preferences, and motivational drivers. For coaches, it offers a practical and insightful framework to tailor support and help clients grow.
What Is DISC?
DISC stands for:
Developed as a behavioural model, DISC categorises personality styles based on how people respond to challenges, influence others, approach tasks, and follow rules. Unlike clinical personality tests, DISC focuses on observable behaviour and communication.
What Does DISC Profiling Reveal?
Using DISC profiling, coaches and clients can uncover:
This insight leads to greater self-awareness, stronger relationships, and more effective goal setting.
5 Ways Coaches Use DISC Profiling
1. Personalising Coaching Sessions
DISC allows coaches to adapt their approach to each client’s style:
This customisation increases trust and coaching impact.
2. Increasing Self-Awareness
Many clients are unaware of their behavioural patterns. DISC acts as a mirror:
This awareness fuels authentic, self-directed growth.
3. Strengthening Communication and Relationships
By identifying communication styles, clients learn how to:
4. Identifying Strengths and Development Areas
Each DISC profile has both strengths and challenges:
Recognising these patterns enables targeted personal development.
5. Enhancing Goal-Setting and Motivation
Motivational drivers vary across DISC types:
Using DISC, coaches can create goal strategies that truly resonate.
Why DISC Is a Game-Changer for Coaches
By integrating DISC profiling into your practice, you unlock deeper understanding of your clients’ core behaviours and motivators. This insight goes beyond surface-level coaching to:
Ultimately, DISC helps clients communicate better, lead more effectively, and reach goals with confidence.
FAQs About DISC Profiling
What does DISC stand for?
DISC stands for Dominance, Influence, Steadiness, and Compliance – four behavioural styles identified in the DISC model.
Is DISC a personality test?
DISC is a behavioural assessment, not a clinical personality test. It measures how people typically act and interact in various situations.
How accurate is DISC profiling?
DISC is widely used in coaching, HR, and leadership training. While not diagnostic, it offers highly practical insight into behaviour and communication.
Can DISC change over time?
Yes. DISC profiles can shift in response to life experiences, job roles, or intentional growth. Coaches can track and work with these changes to support client evolution.
Learn to Use DISC in Coaching
Want to start using DISC with your clients? Join our DISC training workshops designed specifically for coaches. Learn how to apply this powerful tool to unlock potential and drive meaningful change.
We run a number of free webinars from our Introduction to Life Coaching, to sessions covering coaching niches. The next of each of these webinars is displayed below.