4. The Diploma in Personal Performance Coaching Programme Syllabus
This syllabus is the most advanced in the UK, designed by professional coaches and endorsed by academic bodies; it eclipses anything offered elsewhere ands any coach undergoing this level of professional training will stand head and shoulders above anyone who has attended a lesser programme.
Module - Advanced GROW 'GR'
- GROW in action
- Principles of coaching
- Purpose, impact and importance of goals
- Features of great goals
- Moving from topic to session goal
- Deep questioning (1)
- Sequencing questions
- Summarising and reflecting
- Understanding reality
- Completing great reality checks
- Identifying obstacles to progress
- Avoiding making unhelpful assumptions
Module - Advanced GROW 'OW'
- Building and sustaining motivation in clients
- Ways to generate options
- Taking different perspectives
- Working with success strategies
- Identifying resourceful selves
- Designing actions
- Helping clients commit to action
- Deep questioning (2)
- Motivational approaches when clients don’t complete their actions
- Dealing with procrastination.
Module - The Practicalities of Getting Going as a Coach
- Responding to telephone enquiries
- Explaining coaching and coach expectations
- Pre-contact information
- Contracts/agreements
- Running an intake session
- Keeping control of sessions
- Not giving advice
- Looking after own energy
- The image of a professional coach
- Building a series of sessions
- Beginnings and endings
- Setting homework and exercises
Module - Empowering the Coaching Relationship
- Building rapport
- Establishing trust
- Creating complete attention
- Pacing the session
- Expressing empathy
- Being non-judgemental
- Active listening
- Challenging clients
- Reframing
- Developing awareness in clients
- Dealing with client emotions
- State management for coaches
- Revisit keeping control of sessions
Module - Values and Beliefs
- Definitions of values and beliefs
- Alignment of values and goals
- Importance of values- coach and client
- Role of beliefs – coach and client
- Identifying limiting beliefs- coach and client
- Overcoming limiting belief- coach and client
- Building confidence - coach and client
Module - Building a successful Coaching Practice
- VAT and invoices
- Getting payment
- Data protection
- What is a niche?
- Possible niches (DVD’s teaching retirement coaching, health and wellness, stress and parent coaching included)
- Deciding on a niche
- Essentials – cards, website etc
- Marketing your niche
Your Diploma programme is accompanied by a comprehensive resource kit of samples, scripts and plans which you can follow until you have developed your own way of doing things.
You will be given a set of scripts so that you will know what to say in each of these situations:
- You answer the phone to a new client
- Someone tells you that your fees are too high
- A client misses or is late for a session
- You are not sure whether coaching is the right type of intervention for this client
- You are looking for new business and you would like to get referrals from your clients
- You want to get media coverage – this is the best way of approaching a journalist
Fees:
- The best way to do market research to find out what other coaches are charging
- How to design a fee structure which means that you don’t charge too much and you don’t charge too little
- The retainer fee approach which means that you aren’t tied to specific hours on specific days
- Why you should be proud of what you do and confident in your abilities so that you can earn a part-time income equal to your full-time income
- A ready-made fee structure for new coaches which is based on our experience
Marketing (no previous knowledge is required)
- How to set up a website which gets ranked in the search engines
- Sample adverts for advertising on Google
- A sample newspaper advertisement
- A sample email to send out to your contacts
- A marketing plan
- How to choose your business name
The contact details for:
- Web designers and graphic designers we have used
- The best company to host your website and where to buy your domain name
- The contact details of where to register as a new business
- Where (and how) to register a company
On graduation we will present you with a set of professionally printed business cards to get you started! |
